Here is a collection of different takes on advertising the same thing, slighlty less environmentally damaging cars(!):
Saving Animals - Nissan Leaf
Cleaner air - Toyota Hybrid Synergy
Amazing New Technology - General Motors EV1
Simple green graphics - Ford Fusion Hybrid
Elaborate green imagery - Toyota Prius and Honda Civic Hybrid
Offsetting - Smart Car
Humour - Audi A3 TDi
Greenpeace's "anti-advert"
